Most restaurants don’t fail because of food or effort. They struggle because growth is unpredictable. Marketing is often fragmented — ads, content, influencers — without a clear system connecting visibility to revenue.
Fork & Profit was built to solve this. To move restaurants away from random marketing activities and towards structured systems that drive consistent footfall, bookings, and profitability.
A Chartered Accountant from PwC and an IIM MBA — combining financial rigour with brand strategy to build restaurant revenue systems that actually work.
Co-Founder
A CA with experience at PwC, having worked with global companies including Google, Yahoo, Goldman Sachs, and Lenovo. Brings strong financial understanding, data-driven decision making, and ROI-focused marketing strategy to every restaurant growth system we build.
Co-Founder
An MBA from IIM with a strong foundation in branding and marketing strategy. Brings structured brand thinking, customer psychology understanding, and out-of-the-box positioning to everything Fork & Profit builds for its clients.
With over 15 years of combined experience in the food and beverage industry, we understand the operational realities of running a restaurant.
From costing and margins to customer behaviour and pricing strategy — growth decisions must align with business fundamentals. We don’t just understand marketing; we understand the restaurant business.
What sets Fork & Profit apart from every other restaurant marketing agency.
Every campaign and strategy is built around measurable business outcomes — bookings, footfall, and profitability. Not reach, impressions, or follower counts.
We build integrated restaurant revenue systems — not isolated ad campaigns. Visibility, acquisition, conversion, and retention working together as one unified growth engine.
Every marketing decision connects to your bottom line. We build strategies that make business sense — not just marketing sense. Growth is the only metric that matters.
With a Chartered Accountant co-founder, we understand food cost, margins, and the financial realities of running a restaurant. Marketing decisions always align with business fundamentals.
Our team brings together expertise across performance marketing, content, technology, and strategy — all focused on restaurant growth.
Performance Marketing
Social Advertising
B2B & Corporate Outreach
Web & Conversion
Content Creation
Visual & Brand
Technology & Systems
Media & Influencer
We don’t believe in shortcuts or one-size-fits-all strategies. Every restaurant operates in a unique market with different customer behavior, pricing sensitivity, and demand patterns. Our approach is structured, data-driven, and focused on long-term growth.
Every engagement starts with a deep analysis of your market, location, audience, pricing, and competitive landscape.
We design a custom growth system before running any campaign. Strategy precedes activity — always.
We track revenue-linked metrics — bookings, footfall, and return on ad spend. Not vanity numbers.
Our goal is a compounding system that builds consistent, predictable revenue over time — not a spike in traffic.
If you’re serious about improving visibility, customer flow, and revenue, let’s start a conversation.
